I think there's a chance though that this becomes a real business issue for them. In a sense, their product is their users. Their business model is not to charge people for access to a website, it's to charge their advertisers for access to their users. And that, I think, puts them in a very different place compared to a company like Apple or Amazon that actually has a direct relationship to their customers.
Cutouts is an open source application. Code licensed under the MIT license. Copyright 2018 Siddharth Kannan